1Erdenet Mining Corporation LLC, Erdenet Preventive Clinic
2Health Science University of Mongolia
3National Taiwan University
In the past decades work-site health promotion has become an increasingly popular strategy through which corporations and other employers are said to exercise social responsibility. Any activity of corporate social responsibility (CSR) can potentially be seen as an expression of organizational control through which all the more aspects of an organization environment come to be enacted by the organization in a way favorable to the organization aims and perspectives. Health is an important variant of organizational norm that requires a certain kind of behavior among employees and other actors in the organization’s environment. In this way, health promotion can be regarded as a sublime and particularly effective means of social control that operate both intrapsychically and in terms of cultural values and norms. This anticipated consequence of health promotion deserves attention in order to better understand the potentials and pitfalls of modern CSR.
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